Investor Pitch Deck
In this unit we will focus on building the investor pitch deck. We will focus on framing the market size. We will learn how to calculate the total addressable market (TAM) and the serviceable addressable market (SAM). We will learn how to think about the inputs to lifetime value (LTV) and what drives a successful business. We will discuss customer acquisition costs (CAC), and the inputs to LTV such as number of users, retention, and average revenue per user (ARPU). Together this will help us successfully articulate the size of the opportunity. We will also frame market size and opportunity within the context of what "moves the needle" for a specific size venture capital fund. This will inform where in the capital pipeline we should focus, based on the potential pathways to market size. This helps us get to "Yes."
Click here to learn: "Building your Investor Pitch Deck"